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Welcome to the

South Bay

Gateway to Baja California

Culture meets nature in San Diego's beautiful South Bay

Located south of downtown San Diego and just north of the Mexico border is San Diego's South Bay, the gateway to Baja California. South Bay is home to a number of exciting attractions and also offers great surfing, sportfishing, beach volleyball and horseback riding along the coast, as well as some of the best Mexican food this side of the border.

Biking, beaches and nature encounters

Connecting the South Bay to Coronado is the Bayshore Bikeway, one of the most beautiful bike paths in California. This 10-mile portion features a flat, palm-lined path with stunning views of the San Diego Bay and Silver Strand State Beach, a great spot for families to camp, swim, surf, kayak and fish.  It also borders the San Diego National Wildlife Refuge, a 3,940-acre wetland sanctuary for endangered and migrating birds, often seen from the bike path.

On the south end is Imperial Beach and the Tijuana Estuary, the largest salt-water marsh in Southern California and another great spot to see migratory birds and local wildlife. North of the Estuary, located on the Sweetwater Marsh National Wildlife Refuge, is the Living Coast Discovery Center, a family-friendly aquarium and nature center with walking trails. The Living Coast is home to more than 350 animal and plant species native to the San Diego Bay habitat.

Sesame Place, sports and more

Chula Vista is home to the San Diego region's newest theme park, Sesame Place San Diego, a 17-acre attraction that boasts 18 rides, including 11 aquatic rides. Visitors can meet their favorite furry TV characters, watch a parade and sit on the famous 123 Stoop at Sesame Place, which is the only “Sesame Street”-themed park on the West Coast and is also a Certified Autism Center.

Other attractions in the area include the Chula Vista Elite Athlete Training Center (formerly the US Olympic Training Center), with free tours of the center available on Saturdays at 11 a.m.; and the North Island Credit Union Amphitheatre, where big-name bands perform under the stars. Nearby, there's golf as well as a scenic harbor and waterfront park.

Outlet shopping made easy

An easy drive from Downtown San Diego, and just off the 805 freeway at the last U.S. exit before the border, is the area's largest outlet center, Las Americas Premium Outlets, which features more than 125 stores including many top name brands. With daily savings up to 65% off, it's worth the visit, and shopping here is accented by beautiful courtyards, fountains, statues and elegant architecture.

Hassle-free airport access

South Bay is home to the CBX Cross Border Xpress, the bi-national connection between San Diego and Tijuana. The enclosed pedestrian bridge connects directly to Tijuana International Airport, allowing for easier, hassle-free international travel in and out of San Diego.

Vibrant urban neighborhoods

The neighborhood of Barrio Logan brings a unique culture and spirit to San Diego. The area is home to Chicano Park, the geographic and emotional heart of Barrio Logan. Now a national landmark, Chicano Park is home to the largest concentration of Chicano murals in the world, with more than 80 paintings on seven acres. It's also now home to the Chicano Park Museum.

The National City neighborhood of the South Bay has a strong military presence; its three-mile port area along the San Diego Bay is part of Naval Base San Diego, the largest U.S. Navy base on the West Coast.

> Check out The Big Bay for information on South Bay's waterfronts

 

Find a place to stay

Book online or call 1-800-350-6205 to speak with a local expert

Getting to the South Bay

South Bay sits in a unique location bordering Mexico and just minutes from downtown San Diego. By car, you'll be here in no time as both major interstate freeways (I-5 and I-805) end at the US Border. For those who are energy-conscious, take the Blue Trolley line into the main artery of South Bay. Catch the trolley from Old Town Station and enjoy the scenery as you end at the San Ysidro Transit Center near the border with Mexico. From Coronado, drive the picturesque Silver Strand south through Imperial Beach to arrive at South Bay. 

Discover South Bay

What's Hot|
What's On|

San Diego 24-mile Bike Route

The Bayshore Bikeway, one of the most beautiful bike paths in America, runs through San Diego's South Bay. 

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Discover Art in the South Bay

Experience dramatic sculptures, beautiful art, murals and more that capture the passion of the local artistic residents and the spirit of neighborhoods like Chula Vista, Coronado, Imperial Beach, National City, San Ysidro, and Port of San Diego Bayfront. San Diego's South Bay has some notable compelling art worth seeing.

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Living Coast Discovery Center

The Living Coast Discovery Center is a nonprofit zoo and aquarium uniquely set on San Diego Bay. Visitors enjoy up-close animal encounters with endangered green sea turtles, shorebirds, hawks, owls, sharks, stingrays, jellies and more. Uniquely located on the Sweetwater Marsh National Wildlife Refuge, The Living Coast is home to more than 350 animal and plant species native to the San Diego Bay habitat.

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HOME OF THE FAMOUS WINERY TRAIN TOUR OF SAN DIEGO

Feb 20 - ongoing

The deluxe Chauffeured Winery Tour has been delighting tens of thousands of guests since 2010! It's our most popular tour because we take you to the actual vineyards so you get the whole experience seeing the grapes being grown and learning about how the wine is made. It's also very relaxing and VIP in that we pick you up at your home/hotel. You don't have all the walking and logistics of the getting to the train station and buying the train ticket. It's our most elevated, deluxe experience. Guaranteed, you'll love it! 

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Cinco de Mayo Wine Country Chauffeured Tour

Mar 7 - ongoing

This Cinco de Mayo, explore the vineyards of San Diego Wine Country!

TOURS RUN DAILY, Wed through Sundays. YEAR ROUND!

NO NEED TO DRIVE! On this deluxe tour we pick you up from your hotel/residence* and take you on a relaxing ride to San Diego's best wineries for ample pours of locally grown wines!

Tour Includes:**

• VIP guided adventure to stunning and unique local vineyards.
• Ample tastings at custom-appointed wineries
• Door-to-door transportation (from most San Diego, La Jolla, and Coronado locations).
• Entertaining commentary on local history and viticulture.
• Wine tasting appreciation presentation, and guided winery tour.
• Free time to stroll through the vineyards, and shop at the winery boutiques.
• Complete coordination by San Diego Beer, Wine & Spirits Tours.

You deserve this getaway. It's a day to be remembered!

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Mother's Day VIP Tour

Mar 7 - ongoing

This year, Mother's Day, or any day, you can celebrate Mom on a fabulous Chauffeured Vineyard Adventure!

Treat mom to an special day of wine tasting and food pairing in San Diego's gorgeous wine country. 

Chauffeured Vineyards Adventure
Moms deserve the very best! And so do you!
Book your VIP, elevated experience NOW!
Available Wednesday through Sundays, YEAR ROUND for 2 to 100 guests. Single guests welcome.

WHY CHOOSE US?
“TASTE and SEE the best of San Diego’s wine, food and sights for one low price!”
• Enjoy local San Diego County wineries (the original California Wine Country) not Temecula.
• With thousands of 5-STAR reviews, you’ll receive a top-notch adventure!
• Serving tens of thousands of happy guests since 2010.

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Celebrate Dad on a VIP Wine and Food Adventure

Mar 22 - ongoing

Treat Dad, he deserves it!

This year, for fathers day, we're celebrating every day on our fabulous Chauffeured Vineyard Adventure Tour! 

Dad will love this afternoon of wine tasting in San Diego's gorgeous inland valleys. 

Highlights of this VIP Tour include:

- Approx. 6 hour VIP guided adventure to two stunning and unique local wineries.
- Ample tastings and pours of local wines (beer options available).
- Entertaining commentary on local history, and viticulture.
- Door-to-door transportation (from most San Diego locations).
- Wine tasting appreciation presentation, and guided winery tour.
- Delicious Winery Meal.
- Complete coordination by San Diego Beer, Wine & Spirits Tours.

Perfect for mothers day; fathers day; birthdays; bachelorettes; etc.

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What's Hot

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San Diego 24-mile Bike Route

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Discover Art in the South Bay

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Living Coast Discovery Center

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What's On

View More Events

HOME OF THE FAMOUS WINERY TRAIN TOUR OF SAN DIEGO

Feb 20 - ongoing
Discover

Cinco de Mayo Wine Country Chauffeured Tour

Mar 7 - ongoing
Discover

Mother's Day VIP Tour

Mar 7 - ongoing
Discover

Celebrate Dad on a VIP Wine and Food Adventure

Mar 22 - ongoing
Discover

South Bay on Instagram

 

Deals just for you

Venues

Happy Hour at Carnitas' Snack Shack!

Carnitas Snack Shack
Valid: Apr 25, 2023 - ongoing

MON-FRI 2-5PM $5 HAPPY HOUR WELL DRINKS | MULES | CLASSIC MARGARITA | SELECT DRAFT BEER | GLASSES OF WINE | CHIPS + SALSA | CHIPS + QUESO | SINGLE TACOS | GARLIC PARM FRIES | CAESAR SALAD

Accommodation

Day Meeting Package

Kimpton Alma
Valid: Aug 10, 2023 - ongoing

Book your meeting in the soul of downtown: Alma San Diego! Our Day Meeting Package includes:  - Room Rental - All Day Snacks - All Day Beverage (coffee, tea, water, soda) - 55” TV...

Team Building

Show Your Badge and Save on Winery Tours!

San Diego Beer, Wine & Spirits Tours
Valid: Feb 15 - ongoing

SHOW YOUR BADGE and receive 10% off San Diego's Favorite Winery Tour! Indulge on the Chauffeured Vineyard Adventure  as we discover San Diego's finest wineries!  ...

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