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Digital Communications Coordinator

The San Diego Tourism Authority is a private, non-profit, mutual benefit corporation composed of approximately 900 member organizations, businesses, local governments, and individuals seeking a better community through the visitor industry. San Diego Tourism Authority (SDTA) members include tourism-related entities in such categories as lodging, dining, arts & attractions, shopping, and transportation, among others, as well as other companies indirectly involved in the visitor industry.

As a sales and marketing organization, the main objective of SDTA is to promote and market San Diego County as a vacation destination and meetings and convention site. SDTA also represents and supports the interests of the visitor industry as a whole.

General Responsibilities of the Digital Communications Coordinator

Support the digital marketing team, executive team and other SDTA internal departments in the research, development and deployment of email marketing and other digital content. The position may work with content agencies; internal and external content contributors and collaborate with Marketing Partnerships on member content initiatives. The position helps develop and coordinates B2B social media communications including Twitter, LinkedIn and the corporate blog as well as executive communications including weekly industry email and social media engagement. The Communications Coordinator will also create content for digital consumer communications including email, website, and special projects as assigned.

  • Coordinate the organization’s email marketing efforts through research, content production, building and deploying email marketing to multiple audiences. Stakeholder communications including member announcements, newsletters, monthly highlights, corporate blog, accountability report and other materials as needed.
  • Coordinate content and editorial calendar to support various programs. 
  • Research, write and edit content to support email marketing efforts as needed. 
  • Collaborate with the Marketing Partnership team to review member content participation and deploy engagement strategies. Assist in curating member content as needed. 
  • Write and develop promotional materials and programs including email communications, event invitations, collateral and web content for the Sales team. 
  • Assist the executive team with corporate, promotional and event communications and B2B social media tactics. 
  • Assist the Webmaster and Social Media Manager. Act as back-up for both in the management of SDTA’s digital platforms. 
  • Attend events as assigned and facilitate real-time social media engagement as needed.
  • Coordinate video shoots and edit and manage video content.
  • Answer SDTA main phone on a weekly assigned day and provide phone backup as needed.

Requirements: 

  • Proof of being fully Vaccinated for COVID-19 is required.
  • Must have excellent writing skills with the ability to communicate information in a clear and concise manner while maintaining the voice of the San Diego brand. 
  • Hands on experience in email marketing, social media marketing and channel management. 
  • Ability to meet deadlines and quickly distill a variety of information into consumer friendly or business-to-business communications. 
  • Possess an editorial mindset with the ability to collect information across the organization and organize it for dissemination through the appropriate medium. 
  • Ability to quickly and accurately proofread and edit large amounts of copy and information. 
  • Detail oriented and able to manage numerous projects at the same time.
  • Ability to work in a deadline driven environment and juggle many projects at once, while maintaining a positive attitude.
  • BS/BA in related field such as marketing, journalism or communications. Minimum five years of work experience in marketing, public relations or journalism required. Agency background preferred. Background in travel or tourism related industry a strong plus.

 SDTA offers competitive salary and comprehensive benefits.

 All offers of employment are contingent upon satisfactory proof of COVID-19 Vaccination and satisfactorily clearing background checks.

EOE 

SDTA is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

APPLY HERE

 

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