Explore the Village of La Jolla

Shopping La Jolla Style

With a palm tree-lined coastline boasting incredible views, it's no surprise that La Jolla is one of the most popular beach destinations in California. Its village neighborhood is surrounded on three sides by the sea and offers an abundance of shops, restaurants, galleries and activities.

La Jolla Village Highlights

Shopping in La Jolla

Shopping Areas Not To Miss

Shopping in La Jolla

Jolla is known as "the jewel" of San Diego, and it certainly lives up to that description. This upscale seaside community is known for its gorgeous ocean views and pristine beaches. It's also known for its shopping, offering everything from luxury labels to unique designers, as well as one-of-a-kind boutiques.

La Valencia Hotel

La Valencia Hotel

La Valencia Hotel

La Valencia Hotel is a timeless icon in the heart of La Jolla in San Diego. Known as the "Pink Lady," this historic oceanfront hotel blends Mediterranean elegance with modern luxury. With stunning Pacific views, 115 unique rooms and casitas, upscale dining at the Mediterranean Room, handcrafted cocktails at La Sala Lounge and the Whaling Bar, a tranquil spa, sunny pool and more, La Valencia offers the modern traveler a sophisticated retreat. It’s where history, luxury and the beauty of the California coast align.

George’s at the Cove

Farm-to-Table Dining in San Diego

George’s at the Cove

George's at the Cove is a renowned oceanfront dining destination with one of the most breathtaking coastal views in Southern California Located in the heart of La Jolla, it celebrates the best of San Diego’s distinct lifestyle with relaxed indoor/outdoor environments and menus that showcase seasonal, local ingredients in fresh, simple preparations from longtime chef Trey Foshee. Perfectly prepared grass-fed burgers. A delicious array of fish, seafood and vegetarian dishes. House made desserts. All complemented by an inventive selection of locally-inspired cocktails and an elevated wine list.

Museum of Contemporary Art San Diego – La Jolla

New and Renewed Cultural Gems Throughout San Diego

Museum of Contemporary Art San Diego – La Jolla

With a funky vibe all its own, Ocean Beach features a unique collection of antique and vintage stores, bars, restaurants, artist studios and surf shops, most of which can be found on Newport Avenue, the main road through town. Dotted with palm trees and anchored by the Ocean Beach pier at the end of the street, it’s the perfect avenue for people watching, shopping, sipping and enjoying San Diego beach culture.

Ellen Browning Scripps Park

Picnic at Ellen Browning Scripps Park

Ellen Browning Scripps Park

With a sun-kissed coastline and dramatic coves, La Jolla has one of San Diego's most striking landscapes. In the heart of La Jolla Village, you’ll find Ellen Browning Scripps Park. This picturesque park offers expansive green lawns, picnic tables, and sweeping ocean views. Afterward, enjoy a stroll along La Jolla Cove and marvel at the seals resting on the rocks down below. Its definitely one of San Diego’s top picnic spots!

Puesto

STOP 5 – Santa Fe Depot (and transfer to Green Line)

Puesto

Started by three guys from a Mexican family that loves tacos, Puesto is “a temple to the taco.” A place where good art, design, service, and perfect margaritas all come together to pay homage to their favorite food. The original location sits two blocks from the La Jolla Cove with two dining rooms flip open, bringing the outside in. Chor Boogie’s bright murals accent the walls surrounding a long concrete bar and an exhibition kitchen creating award-winning La Jolla tacos from scratch every day.

7 More Things to Do, See and Eat in La Jolla

Kayaker paddling through La Jolla Sea Caves

7 More Things to Do, See and Eat in La Jolla

There's a good reason why La Jolla is known as "The Jewel" of San Diego. From its gleaming beaches to its bistros and boutiques, La Jolla is most certainly a gem. There is a lot to experience in this coastal urban oasis, from the seafloor to the waves, caves, streets, and eats.