SDTA Members
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San Diego’s hotel performance remains stable, but momentum has slowed somewhat, and transient has weakened over the past two weeks relative to 2024.
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After a sluggish start to May, the market surged heading into Memorial Day, only to see momentum ease again in the first week of June. Both demand and ADR declined compared to the same week last year, reflecting a temporary pullback following late-May strength.
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SDTA empowers you with the knowledge and resources you need–from industry trend reports, tourism forecasts, and marketing planning tools, to member-only cooperative programs, and access to key professionals who can book you direct business. -
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Meet the San Diego Tourism Authority's Marketing Partnerships team.