This year, everyone gets a badge! Attend star-studded panels, watch sneak previews and virtually walk the famous exhibit hall for exclusive merch during Comic-Con@Home.
Latest Weekly Hotel Performance (STR)
Latest Monthly Hotel Performance (STR)
For more of the facts about the industry, see General Facts.
An overview of industry volume and performance, including visitors, spending, attraction attendance, air arrivals, hotel performance and other key industry metrics.
The San Diego Visitor Profile Study is conducted every other year to track the characteristics of the market and the traveler. Of the 35.1 million total visitors to San Diego County in 2019, roughly half (17.9 million) stayed overnight in a hotel, a private home, or other accommodations. It is possible to purchase further detail from the study to support your marketing efforts given that the study sample is large enough for your needs and the questions are relevant. The next update to the profile will be available summer 2022.
Email requests or questions regarding any of the research to the Planning and Research Department; Susan Bruinzeel at email@example.com
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