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Welcome to the

South Bay

Gateway to Baja California

Culture meets nature in San Diego's beautiful South Bay

Located south of downtown San Diego and just north of the Mexico border is San Diego's South Bay, the gateway to Baja California. South Bay is home to a number of exciting attractions and also offers great surfing, sportfishing, beach volleyball and horseback riding along the coast, as well as some of the best Mexican food this side of the border.

Biking, beaches and nature encounters

Connecting the South Bay to Coronado is the Bayshore Bikeway, one of the most beautiful bike paths in California. This 10-mile portion features a flat, palm-lined path with stunning views of the San Diego Bay and Silver Strand State Beach, a great spot for families to camp, swim, surf, kayak and fish.  It also borders the San Diego National Wildlife Refuge, a 3,940-acre wetland sanctuary for endangered and migrating birds, often seen from the bike path.

On the south end is Imperial Beach and the Tijuana Estuary, the largest salt-water marsh in Southern California and another great spot to see migratory birds and local wildlife. North of the Estuary, located on the Sweetwater Marsh National Wildlife Refuge, is the Living Coast Discovery Center, a family-friendly aquarium and nature center with walking trails. The Living Coast is home to more than 350 animal and plant species native to the San Diego Bay habitat.

Sesame Place, sports and more

Chula Vista is home to the San Diego region's newest theme park, Sesame Place San Diego, a 17-acre attraction that boasts 18 rides, including 11 aquatic rides. Visitors can meet their favorite furry TV characters, watch a parade and sit on the famous 123 Stoop at Sesame Place, which is the only “Sesame Street”-themed park on the West Coast and is also a Certified Autism Center.

Other attractions in the area include the Chula Vista Elite Athlete Training Center (formerly the US Olympic Training Center), with free tours of the center available on Saturdays at 11 a.m.; and the North Island Credit Union Amphitheatre, where big-name bands perform under the stars. Nearby, there's golf as well as a scenic harbor and waterfront park.

Outlet shopping made easy

An easy drive from Downtown San Diego, and just off the 805 freeway at the last U.S. exit before the border, is the area's largest outlet center, Las Americas Premium Outlets, which features more than 125 stores including many top name brands. With daily savings up to 65% off, it's worth the visit, and shopping here is accented by beautiful courtyards, fountains, statues and elegant architecture.

Hassle-free airport access

South Bay is home to the CBX Cross Border Xpress, the bi-national connection between San Diego and Tijuana. The enclosed pedestrian bridge connects directly to Tijuana International Airport, allowing for easier, hassle-free international travel in and out of San Diego.

Vibrant urban neighborhoods

The neighborhood of Barrio Logan brings a unique culture and spirit to San Diego. The area is home to Chicano Park, the geographic and emotional heart of Barrio Logan. Now a national landmark, Chicano Park is home to the largest concentration of Chicano murals in the world, with more than 80 paintings on seven acres. It's also now home to the Chicano Park Museum.

The National City neighborhood of the South Bay has a strong military presence; its three-mile port area along the San Diego Bay is part of Naval Base San Diego, the largest U.S. Navy base on the West Coast.

> Check out The Big Bay for information on South Bay's waterfronts

 

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Book online or call 1-800-350-6205 to speak with a local expert

Getting to the South Bay

South Bay sits in a unique location bordering Mexico and just minutes from downtown San Diego. By car, you'll be here in no time as both major interstate freeways (I-5 and I-805) end at the US Border. For those who are energy-conscious, take the Blue Trolley line into the main artery of South Bay. Catch the trolley from Old Town Station and enjoy the scenery as you end at the San Ysidro Transit Center near the border with Mexico. From Coronado, drive the picturesque Silver Strand south through Imperial Beach to arrive at South Bay. 

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San Diego 24-mile Bike Route

The Bayshore Bikeway, one of the most beautiful bike paths in America, runs through San Diego's South Bay. 

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Discover Art in the South Bay

Experience dramatic sculptures, beautiful art, murals and more that capture the passion of the local artistic residents and the spirit of neighborhoods like Chula Vista, Coronado, Imperial Beach, National City, San Ysidro, and Port of San Diego Bayfront. San Diego's South Bay has some notable compelling art worth seeing.

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Living Coast Discovery Center

The Living Coast Discovery Center is a nonprofit zoo and aquarium uniquely set on San Diego Bay. Visitors enjoy up-close animal encounters with endangered green sea turtles, shorebirds, hawks, owls, sharks, stingrays, jellies and more. Uniquely located on the Sweetwater Marsh National Wildlife Refuge, The Living Coast is home to more than 350 animal and plant species native to the San Diego Bay habitat.

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Port of San Diego Big Bay Boom!

Jul 4, 2024

The Port of San Diego Big Bay Boom July 4th Fireworks Show is back, promising another spectacular display over San Diego Bay. Fireworks will be discharged simultaneously from barges placed strategically around the Bay off Shelter Island, Harbor Island, Embarcadero North, Marina District and Coronado Ferry Landing. The impeccably choreographed display will last approximately 18 minutes.

Come down to the bay and enjoy the biggest fireworks show in San Diego!

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Downtown Chula Vista Farmers' Market

Feb 21 - ongoing

The Downtown Chula Vista Farmers' Market invites everyone to come out and enjoy bites, sips, and trinkets from local vendors every Sunday from 10am to 2pm. The crisp morning, the warm sun rays, and the friendly vendors allow for a welcoming environment for the community and visitors to join together and have a wonderful time walking along the Downtown Chula Vista Market. Bring home some local produce, baked goods, fresh flowers, salsa, and much more. There are over 60 tents to explore next to the beautiful Memorial Park, so stop by next Sunday!

This California Certified farmers’ market is operated by the Downtown Chula Vista Association in cooperation with farmer’s market veteran Catt Fields White and San Diego Markets.

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Independence Day Fireworks in Imperial Beach

Jul 4, 2024

Imperial Beach hosts approximately 90,000 attendees from Imperial Beach, and surrounding south bay and international communities. The free fireworks display provides a safe way to celebrate the national holiday!

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Cinco de Mayo Wine Country Chauffeured Tour

Mar 7 - ongoing

This Cinco de Mayo, explore the vineyards of San Diego Wine Country!

TOURS RUN DAILY, Wed through Sundays. YEAR ROUND!

NO NEED TO DRIVE! On this deluxe tour we pick you up from your hotel/residence* and take you on a relaxing ride to San Diego's best wineries for ample pours of locally grown wines!

Tour Includes:**

• VIP guided adventure to stunning and unique local vineyards.
• Ample tastings at custom-appointed wineries
• Door-to-door transportation (from most San Diego, La Jolla, and Coronado locations).
• Entertaining commentary on local history and viticulture.
• Wine tasting appreciation presentation, and guided winery tour.
• Free time to stroll through the vineyards, and shop at the winery boutiques.
• Complete coordination by San Diego Beer, Wine & Spirits Tours.

You deserve this getaway. It's a day to be remembered!

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What's Hot

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San Diego 24-mile Bike Route

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Discover Art in the South Bay

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Living Coast Discovery Center

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What's On

View More Events

Port of San Diego Big Bay Boom!

Jul 4, 2024
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Downtown Chula Vista Farmers' Market

Feb 21 - ongoing
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Independence Day Fireworks in Imperial Beach

Jul 4, 2024
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Cinco de Mayo Wine Country Chauffeured Tour

Mar 7 - ongoing
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South Bay on Instagram

 

Deals just for you

Galleries & Museums

Save up to $3 on admission to The Nat

San Diego Natural History Museum
Valid: Dec 4, 2023 - ongoing

Save $3 on Adult Admission and $2 off other admission categories at the San Diego Natural History Museum. Admission includes access to 3D films. 

Accommodation

Book Early & Save!

Kimpton Alma
Valid: Jan 30 - ongoing

Book your San Diego stay at the Kimpton Alma at least 3 days in advance and save 20% off our best flexible rate.

Tours & Sightseeing

Save 10% any tour with Another Side Of San Diego!

Another Side Of San Diego Tours
Valid: Jul 17, 2023 - ongoing

Please enjoy this 10% OFF savings on any tour with our company, Another Side Of San Diego Tours. We look forward to exceeding all of your expectations on tour with our #1 rated tour company. Use promo...

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